Alpha is the market leader in undertaking in-depth benchmarking studies

Our studies provide in-depth analysis of all areas of the business and include our long-running Operations and IT Benchmarking Study and are underpinned with unique and proprietary data collected over numerous years.

Our approach is rigorous and focused on providing deep insights into the area of business under investigation. Key features include:

  • Analysis that assesses and compares efficiency at the function level allowing a more accurate comparison of managers with different business profiles
  • Tailored outputs that include qualitative findings and participant-specific analysis to uncover deeper insights and to identify practical actions to improve performance
  • Syndicate of leading investment managers - submitting data on a confidential basis. We do not sell reports to parties outside of the syndicate
  • We employ a multi-stage data verification process involving senior specialists, and include interviews, historical checks and cross-correlation analysis to ensure accuracy
  • All benchmarking studies are designed to be action oriented so that participants can act on specific recommendations for improvement

Our clients often cite a number of the reasons for regularly benchmarking their businesses.  Common reasons include:

  • Annual Health-Check: regular participation to ensure everything is in hand and that issues raised in previous years have been suitably addressed
  • Outsourcing Contractual Benchmarking and/or Renewal Point: rigorous review of current outsourcing fee rates and benchmarking to the market – either to support an agreed benchmarking point or as input into renewal discussions/decisions
  • Ongoing Outsourcing Service/Fee Management: annual check that the outsourcer is providing market leading services and fees to support ongoing service management discussions (and sometimes fee disputes)
  • Strategic Review of Internal vs Outsourced: input into strategic decision as to whether to pursue an outsourcing strategy
  • Specific Cost Management/Reduction: heat-map to support strategic (& tactical) cost reduction
  • Internal Service Management Review: review for outsourced managers that the internally retained service management layer is of an appropriate scale/cost
  • Baseline for Major Change: providing an operational service and cost baseline prior to implementing major change to allow a proper post-implementation assessment of achievement of business case benefits

If you are interested in participating in any of the studies or would like further information please contact Bo Lantorp at bo.lantorp@alphafmc.com.

To learn more about our specific benchmarking products, please follow the links below:

Investment Operations & IT Benchmarking

The Alpha annual Operations and IT Benchmarking Study compares and contrasts the operations cost efficiency and service delivery of leading asset managers by function, and is the market-leading study in the UK.

  • The participants cover a large range of the asset management market in terms of size, product and asset mix, degrees of outsourcing, a variety of parent companies, and a variety of operating models
  •  Participants are global and have included companies from the UK, Continental Europe, the US, Asia and Australia – over the years, close to 50 of the world’s leading asset managers have taken part in the study
  • We have benchmarked over 75% of the major asset management outsourcing deals in the UK
  • The Investment Operations study is run on an annual basis with data collection during the spring and presentation of findings during the summer, however, companies can come in at any time and compare their data against out database

Transfer Agency Benchmarking

The Alpha FMC Transfer Agency (TA) Benchmarking Study compares and contrasts the operations cost efficiency and service delivery of transfer agency providers, and is the market-leading study in the UK and the off-shore centres in Luxembourg and Dublin.

  • The participants cover a large range of the asset management market in terms of size, product and asset mix, degrees of outsourcing, a variety of parent companies, and variety of operating models
  • The study primarily covers the UK, Luxembourg and Dublin as well as other European markets
  • The study compares performance across markets but, where possible, the analysis distinguishes between the different TA business models (e.g. the wholesales focused model vs. the more retail focused model in the UK)

Distribution Benchmarking

Alpha in association with Spence Marketing Intelligence is running a ground-breaking, Pan-European Distribution Study to address some of the key strategic questions facing companies in their Sales, Marketing and Client Relationship Management functions.

By combining proven industry acumen with Alpha’s robust data-led analysis, the survey will identify actionable steps to improve sales and increase efficiency and provide a unique insight into some of the strategic issues facing Heads of Distribution, including:

  • Which distribution strategies best generate growth and client loyalty?
  • How effective is my sales process, and how might it be improved?
  • How efficient is my ability to generate sales vs. my capability to keep business?
  • To what extent should I focus my distribution efforts, geographically and by product, in order to increase efficiency?
  • Which business is the most ‘sticky’; and how expensive should it be to acquire such business?
  • What drives rebates down most successfully?

Property Benchmarking

Alpha, in association with Affinity Systems, is about to launch a ground-breaking study to analyse and benchmark operational cost efficiency and service delivery across leading European property asset managers.

The Alpha Property Benchmarking study:

  • Focuses on measuring business performance
  • Incorporates (but does not duplicate) the output from other surveys and services (e.g. IPD, Real)
  • Not only compares participant efficiency levels for each of the following Property Asset Management functions, but also correlates these with process, organisational and service quality metrics to deliver meaningful insight at a participant and industry level:
    • Fund Management
    • Research
    • Fund Accounting
    • Financial Administration
    • Treasury
    • Asset Management
    • Property Management
    • Client Service
    • Sales & Distribution
    • Support Functions (including IT, Business Support, Corporate Accounting, Premises, Business Continuity etc)

Fund of Hedge Funds Benchmarking

In 2010 Alpha launched a Fund of Hedge Funds benchmarking study focusing on Investment and Client operations. This is the first study of its kind in the alternative space and a number of leading managers are participating. In addition to the usual cost and service level analysis, this study also focuses on how well companies are meeting the emerging best practice and what changes they are implementing in light of increasing client pressures following the credit crunch.

Outsourcing Benchmarking

Alpha is the market-leading provider for benchmarking outsourcing deals in Europe and the USA.

  • We have benchmarked over 75% of the major asset management outsourcing deals in the UK, through our Annual Operational and IT Benchmarking Study
  • We have advised a number of asset managers at deal renegotiation points and pre-deal – on deal economics, commercial contractual issues and quality metrics (SLAs, KPIs)
  • We can provide tailored benchmarking for contractual purposes

Client Service Benchmarking

Alpha is planning a new benchmarking study to help asset managers better understand how institutional clients view and value the different aspects of the client service relationship with their asset managers, and how they rate the performance of their service providers.   The study will build on our market-leading Operations and IT Benchmarking Study and provides an in-depth comparison of the efficiency of institutional client service processes as well as surveying a range of customers across Europe to assess their key buyer values and how these differ by market. It will also compare and contrast the perceived performance of the participating companies’ client service with those of the other participants and with other suppliers of the surveyed customers.

Front Office Benchmarking

Following a small scale trial in 2008 Alpha is launching a new benchmarking study to investigate the Holy Grail of asset managers – the investment management function.  

This study builds on our proven methodology that underpins our market-leading Operations and IT Benchmarking Study and provides an in-depth analysis of all the functions that make up the front office of an asset management company, including:

  • Research
  • Portfolio management
  • Trade execution
  • Performance analysis
  • Risk management

Product Development Benchmarking

Alpha runs a bi-annual study to investigate and benchmark the product development process and time to market for new products across the leading European asset managers with assets domiciled in Luxembourg and Dublin.  

The study includes an in-depth and data driven analysis of:

  • The idea generation process
  • Time to market
  • Costs associated with bringing new products to market
  • Organisational structure of the product development department(s)
  • The extent to which processes are outsourced (e.g. filing with regulators)
  • Advantages/disadvantages of the two primary pan-European domiciles (Luxembourg and Dublin)

If you are interested in participating or would like further details please contact Nick Baker at nick.baker@alphafmc.com